What a shame...
publiustemp-londonpm at yahoo.com
Mon Oct 2 11:43:21 BST 2006
--- Peter Corlett <abuse at cabal.org.uk> wrote:
> Doesn't a "strategic partnership" with Microsoft normally involve
> bending over?
Yes, but that bending over is often done by Microsoft. Microsoft
sometimes enters into "sweetheart" deals with large companies in an
attempt to raise Microsoft's profile. If people want to know who's
using IIS, .Net, and other high-profile MS tools and MS can point to a
handful of well-known, popular, and high-traffic Web sites, it's worth
their while to get nice and cozy with those sites and treat them like
royalty. Believe me, if the BBC's Web tools start having performance
issues, they're far less likely to sit on the phone with some
pimple-faced kid reading from a script, telling them to reboot.
Meanwhile, your PHB reads Wall Street Journal or Money Magazine and
thinks "hey, if it's good enough for the BBC!" ... and then Microsoft
is in a position to make up their losses. It's a great marketing move
If only Linux and friends had comparable marketing budgets.
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