Effective adveristing

B Maqueira bmi at ferrarihaines.com
Thu Nov 5 08:53:51 GMT 2009

I used it quite a bit for my wife's spanish courses and it feels like  
a nice add on. Of course it will not replace good SEO but while the  
rank gets there it is a good way to get visibility.

I would suggest pairing it with freebies at gumtree et al...
Dr Braudel Maqueira
braudel at ferrarihaines.com

On Nov 5, 2009, at 7:52 AM, Richard Foley <Richard.Foley at rfi.net> wrote:

> Don't know if it's a good thing, joining the ad-campaign trail in  
> principle,
> but targetted advertising of this kind sounds reasonable enough to  
> be both
> inexpensive and useful.
> --
> Richard Foley
> Ciao - shorter than aufwiedersehen
> http://www.rfi.net/
> On Thursday 05 November 2009 07:37:24 Dave Cross wrote:
>> On 04/11/09 22:36, Dermot wrote:
>>> 2009/11/4 Ovid<publiustemp-londonpm at yahoo.com>:
>>>> Assuming Dave did pay for this, I'm quite curious to know how  
>>>> effective
> it is.
>>> I think there is also a cost for each click it gets so when he gets
>>> his bill, he can tell us how many clicks it got.
>> Google Adwords is pretty cheap. And you can limit the amount you  
>> spend
>> per day. I've put a limit of £2/day, but I'm not getting anywhere  
>> near that.
>> The campaign has been running for about ten days. I've had 23,000
>> impressions and nine click-throughs. That's a CTR of 0.04%. So far  
>> it's
>> cost me £2.41.
>> No idea how many of the clicks actually signed up for the course  
>> though.
>> This is the first time I've done something like this. It's been an
>> interesting experiment. If you're interested, I'm happy to report  
>> back
>> again when the campaign is over.
>> Cheers,
>> Dave...

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